Privacy Policy

This Privacy Policy explains how Blinkit (“Blinkit”, “we”, “us”, “our”) collects, uses and protects personal data when you use our website, mobile application and related services (together, the “Platform”).

This Privacy Policy applies to:

• visitors of our Platform;

• customers who browse and book services through Blinkit;

• salons, beauty professionals, studios, clinics, freelancers and other businesses that use Blinkit;

• people who contact us or otherwise interact with Blinkit.

By using Blinkit, you acknowledge that your personal data may be processed as described in this Privacy Policy.

1. Who we are

Blinkit provides an online platform for beauty and wellness service bookings and related user interactions.

Data controller:
Blinkit

Contact email:
info@blinkit.cz

2. What personal data we collect

Depending on how you use Blinkit, we may collect the following categories of personal data:

2.1 Information you provide directly
We may collect:

• full name;

• email address;

• phone number;

• password or login credentials;

• profile details;

• booking details;

• communications you send to us;

• reviews, ratings, comments, photos or other content you submit;

• marketing preferences.

2.2 Booking-related information
When you use Blinkit to request or manage a booking through the Platform, we may collect:

• appointment details;

• selected service details;

• date, time and location of booking;

• cancellation or rescheduling details;

• booking history;

• support records related to a booking.

2.3 Information collected automatically
When you visit or use the Platform, we may automatically collect certain technical and usage information, including:

• IP address;

• device type and identifiers;

• browser type and version;

• operating system;

• language settings;

• pages viewed;

• clicks, actions and session activity;

• referral source;

• approximate location derived from IP address;

• cookie and similar technology data.

2.4 Information from third parties
We may receive personal data from:

• social login providers, if you choose to sign in through them;

• analytics providers;

• advertising partners;

• customer support tools;

• anti-fraud and security tools.

3. How we use personal data

We use personal data for the following purposes:

3.1 To provide the Platform
We use data to:

• create and manage user accounts;

• allow users to browse and book services;

• manage bookings and related information;

• provide confirmations, reminders, cancellations and booking updates;

• provide customer support;

• communicate service-related information.

3.2 To operate Blinkit
We use data to:

• manage user activity on the Platform;

• maintain profiles, reviews and ratings;

• prevent fraudulent, abusive or suspicious activity;

• resolve disputes and enforce our terms.

3.3 To improve Blinkit
We use data to:

• analyse how the Platform is used;

• improve usability, performance and security;

• develop and test new features;

• understand user behaviour and service demand;

• create aggregated and anonymised insights.

3.4 To communicate with you
We may use your data to:

• respond to inquiries;

• send booking confirmations and reminders;

• notify you about account, security or policy updates;

• send marketing communications where permitted by law or where you have given consent.

3.5 To protect Blinkit and users
We may use personal data to detect, investigate and prevent fraud, misuse, unauthorized access and other harmful activity.

4. Legal bases for processing

Where applicable, Blinkit processes personal data on one or more of the following legal bases:

• performance of a contract;

• legitimate interests;

• consent;

• compliance with legal obligations.

5. Sharing of personal data

We may share personal data with the following categories of recipients:

5.1 Service providers
We may share data with third-party providers who help us operate Blinkit, including providers of:

• cloud hosting and infrastructure;

• analytics;

• customer support software;

• email, SMS and notification services;

• advertising and remarketing tools;

• security and fraud prevention tools.

5.2 Legal and regulatory disclosure
We may disclose personal data where required by law, regulation, court order or lawful request from public authorities, or where necessary to protect our rights, users or the public.

5.3 Business transactions
If Blinkit is involved in a merger, acquisition, restructuring, financing or sale of assets, personal data may be disclosed to relevant parties subject to appropriate safeguards.

6. Analytics and marketing tools

Blinkit may use analytics and advertising technologies, including tools such as Google Analytics and Meta Pixel, to:

• understand how users interact with the Platform;

• measure traffic and campaign performance;

• improve content, user journeys and marketing effectiveness;

• show more relevant ads and re-engagement campaigns.

Where required by law, non-essential analytics and marketing tools will only be used after you provide consent.

7. Cookies and similar technologies

Blinkit uses cookies and similar technologies for:

• essential website functionality;

• account and session management;

• remembering preferences;

• analytics and performance measurement;

• fraud prevention and security;

• marketing and advertising, where permitted by law.

Where required by law, we will request your consent before using non-essential cookies and similar technologies.

You can manage your choices through our Cookie Settings.

8. Security

We use appropriate technical and organisational measures designed to protect personal data against unauthorized access, loss, misuse, alteration or disclosure.

However, no system is completely secure, and we cannot guarantee absolute security.

9. Your rights

Depending on the law that applies to you, you may have the right to:

• access your personal data;

• correct inaccurate or incomplete data;

• request deletion of your personal data;

• request restriction of processing;

• object to certain processing;

• withdraw consent where processing is based on consent;

• request data portability;

• lodge a complaint with a supervisory authority.

To exercise your rights, contact:
info@blinkit.cz

10. Reviews and public content

If you publish a review, rating, comment or other public content on Blinkit, that content may be visible to other users and, in some cases, to the public.

Please do not include sensitive or unnecessary personal data in public content.

11. Children

Blinkit is not intended for children who are below the minimum age required under applicable law to use our services independently.

If you believe that personal data of a child has been provided to us unlawfully, please contact us at info@blinkit.cz.

12. Third-party links

The Platform may contain links to third-party websites, services or social media pages. Blinkit is not responsible for the privacy practices of those third parties.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. If we make material changes, we will post the updated version on the Platform and update the “Last updated” date above.

14. Contact

If you have questions or requests regarding this Privacy Policy or the processing of personal data, contact us at:

Blinkit
info@blinkit.cz